Goals
The self identified mission of the OAAA is "To provide leadership, services, and standards to promote, protect and advance the outdoor advertising industry". When pertaining to Government Affairs, their goal is "to create a positive legislative, regulatory, and legal environment for outdoor advertising". Their Marketing goal is,"To create demand for outdoor advertising in order to increase market share".When addressing Communications, their goal is to, "To provide all target audiences with compelling and credible information about outdoor advertising".Their goal when addressing Membership is, "To unite the overall outdoor advertising industry". Finally their Operations goal is, "To improve outdoor advertising quality, appearance, safety, and effectiveness".
Read more about this topic: Outdoor Advertising Association Of America
Famous quotes containing the word goals:
“Let us beware of saying there are laws in nature. There are only necessities: there is no one to command, no one to obey, no one to transgress. When you realize there are no goals or objectives, then you realize, too, that there is no chance: for only in a world of objectives does the word “chance” have any meaning.”
—Friedrich Nietzsche (1844–1900)
“I think that any woman who sets goals for herself and takes her own life seriously and moves to achieve the goals that she wants as a person in her own right is a feminist.”
—Frances Kuehn (b. 1943)
“If you really think about it, everything is wonderful in this world, everything except for our thoughts and deeds when we forget about the loftier goals of existence, about our human dignity.”
—Anton Pavlovich Chekhov (1860–1904)