New Philanthropy Capital

New Philanthropy Capital (NPC) is a charitable organisation based in London. It states its mission is to direct more funding to effective charities and help donors make more informed decisions on how to give. New Philanthropy Capital produces reports on issues of social welfare and analyses the workings of charities, primarily in the United Kingdom. NPC has been called "the equivalent of an equity-research firm for the philanthropic marketplace."

NPC's research projects cover issues within community, education and health and disability. Examples of past projects include reports on cancer, truancy, autism and adults with mental health problems. NPC's research has been funded by grant-makers including the Big Lottery Fund, Lloyds TSB Foundations and the Sainsbury Family Charitable Trusts. All of NPC's reports are free to download from its website. The Guardian has described NPC's reports as of "indisputable" value.

NPC also works with charities, developing tools to help them measure their own effectiveness. NPC produces a quarterly newsletter, Giving Insights, which can be downloaded from its website.

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