Master of Marketing Research - History

History

The first Master of Marketing Research was developed by the Terry College of Business in 1979. Marketing faculty, together with leading marketing research professionals, developed a curriculum that "was designed to develop marketing research professionals of the highest caliber and thereby satisfy a critical need of U.S. business."

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Famous quotes containing the word history:

    “History is more or less bunk. It’s tradition. We don’t want tradition. We want to live in the present and the only history that is worth a tinker’s damn is the history we make today.”
    —Henry Ford (1863–1947)

    “A people without history
    Is not redeemed from time, for history is a pattern
    Of timeless moments.”
    —T.S. (Thomas Stearns)

    “History does nothing; it does not possess immense riches, it does not fight battles. It is men, real, living, who do all this.... It is not “history” which uses men as a means of achieving—as if it were an individual person—its own ends. History is nothing but the activity of men in pursuit of their ends.”
    —Karl Marx (1818–1883)