March 1, 1981 (Sunday)
- Bobby Sands, a Provisional Irish Republican Army member incarcerated at the Maze prison, began a hunger strike seeking a change in the treatment of the other IRA member inmates. Sands would die 65 days later, on May 5, and was followed in death by nine other prisoners.
- Robert Goizueta became CEO of Coca-Cola. During his tenure, the Cuban-born businessman tripled the company's sales, and introduced both the successful "Diet Coke" and the disastrous "New Coke"
- Born: Adam LaVorgna, American TV actor (7th Heaven), in New Haven, CT
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Famous quotes containing the word march:
“Yet nightly pitch my moving tent,
A days march nearer home.”
—James Montgomery (17711854)