List of Publications By Cheskin
- Living with Art (1940, 233 pages)
- Colors: What They Can Do for You (1947, 333 pages)
- Notation on a Color System for Planning Color Identification (1949, 18 pages)
- Color for Profit (1951, 164 pages)
- Colours and What They Can Do (1951, 214 pages)
- Color Wheel for Color Planning (1953, 4 pages)
- Color Guide for Marketing Media (1954, 209 pages)
- Cheskin Color Charts (1955, 8 pages)
- How to Predict What People Will Buy (1957, 241 pages)
- Why People Buy: Motivation Research and its Successful Application (1959)
- Basis for Marketing Decision Through Controlled Motivation Research (1961, 282 pages)
- How to Color-Tune Your Home (1962, 203 pages)
- Business Without Gambling: How Successful Marketers Use Scientific Methods (1963, 255 pages)
- Problem-Directed Men: Our Greatest Need in Business and Government (1964, 320 pages)
- Secrets of Marketing Success (1967, 278 pages)
- Marketing Success: How to Achieve It (1972)
- The Cheskin System for Business Success (1973, 250 pages)
Read more about this topic: Louis Cheskin
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