LaToya London - Post-Idol

Post-Idol

Immediately after being eliminated from the series, London was featured in the Norman Lear-helmed Declare Yourself voting campaign by famed photographer David LaChapelle, alongside music stars like Christina Aguilera and André 3000. Her appearance on Idol host Ryan Seacrest's daily television talk show was one of its highest-rated episodes, and Oakland Mayor Jerry Brown officially declared May 4 to be LaToya London Day; one month later, she officially received the key to the city. Her rendition of Harold Melvin & the Blue Notes "If You Don't Know Me by Now" on the top-selling compilation disc, American Idol Season 3: Greatest Soul Classics, was praised as one of the album's best. She was also heavily featured on the group track, "Ain't No Mountain High Enough."

In the summer of 2004, London performed with the other top 10 finalists in American Idol season three international tour, which crossed the United States and also visited China and Singapore. She had a guest co-hosting gig on the national entertainment news show, Access Hollywood, and she has performed for such events and galas as the Richmond/Ermet AIDS Foundation, 100 Black Men of America, and the Clear Channel holiday party. London has also performed the national anthem for numerous National Football League games, including the 2005 Super Bowl NFL Commissioner pre-game party. She has shared the stage with such icons and superstars as Elton John, Whoopi Goldberg, Barry Manilow, Gladys Knight, Nancy Wilson, Chaka Khan, Rachelle Ferrell, Goapele, and Burt Bacharach.

In November 2004, it was announced that London had been signed to jazz recording label Peak Records, an imprint of Concord Records, the final label of jazz legend Ray Charles before his death. Her first single, "Appreciate," which featured a guest rap from Black Thought of the Hip-Hop group The Roots, hit the airwaves in July, and a music video of that song followed. The CD single, "Appreciate/Every Part of Me/All By Myself" reached number eight on the Billboard Singles Sales Chart. The single sold 8,500 units.