Early Career
Jantsch grew up in Kansas City and attended the University of Kansas. In 2002, Jantsch created the Duct Tape Marketing System, which trains and licenses small business consultants. Two years later he added the Duct Tape Marketing Consultant Network.
Duct Tape Marketing offers marketing workshops and consulting to small businesses looking to expand. Jantsch suggests treating small business marketing systematically and not creating individual "marketing events." One way to do this, Jantsch says, is to maintain a strong and consistent internet presence through blogs, social media, and forums tailored to small business interests.
Read more about this topic: John Jantsch
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