Today
Today, the company owns 13 active tracks which collectively hold 19 of the 36 events on the schedule of NASCAR's premier competition, the Sprint Cup Series. Twelve of the thirteen host a Sprint Cup race (the thirteenth being Route 66 Raceway, a dragstrip). In addition to the stock car racing that NASCAR is famous for, ISC tracks also host IRL IndyCar races, Grand-Am, IMSA GT and SCCA sports car races, WKA go-kart races and AMA motorcycle races. Besides NASCAR, other stock car series like IROC and ARCA use their tracks.
The company's other holdings include the Motor Racing Network, a radio network that broadcasts NASCAR events, Americrown, a food service business that operates concession stands at its tracks, and the Daytona 500 Experience, a NASCAR-themed attraction just outside Daytona International Speedway. In 2005, ISC partnered with Speedway Motorsports, Inc. to form Motorsports Authentics, a company that markets and distributes NASCAR-related souvenirs and collectibles.
Although ISC is controlled by the France family, it is separate from NASCAR. About 35% of the stock in ISC is owned by the heirs of NASCAR founder Bill France and the remainder trades on the stock market. Lesa Kennedy is president and Jim France is CEO.
ISC is still headquartered in Daytona Beach, Florida near Daytona International Speedway. ISC is working with the Cordish Company to replace the current complex with a development called "Daytona Live!" which will include a movie theater, restaurants, a hotel and an office tower for NASCAR, ISC and other related companies.
Read more about this topic: International Speedway Corporation
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