Integrity - Other Integrities

Other Integrities

Disciplines and fields with an interest in integrity include philosophy of action, philosophy of medicine, mathematics, the mind, cognition, consciousness, materials science, structural engineering, and politics. Popular psychology identifies personal integrity, professional integrity, artistic integrity, and intellectual integrity.

The concept of integrity may also feature in business contexts beyond the issues of employee/employer honesty and ethical behavior, notably in marketing or branding contexts. The "integrity" of a brand is regarded by some as a desirable outcome for companies seeking to maintain a consistent, unambiguous position in the mind of their audience. This integrity of brand includes consistent messaging and often includes using a set of graphics standards to maintain visual integrity in marketing communications.

Another use of the term, "integrity" is found in the work of Michael Jensen and Werner Erhard in their academic paper, "Integrity: A Positive Model that Incorporates the Normative Phenomenon of Morality, Ethics, and Legality". In this paper the authors explore a new model of integrity as the state of being whole and complete, unbroken, unimpaired, sound, and in perfect condition. They posit a new model of integrity that provides access to increased performance for individuals, groups, organizations, and societies. Their model "reveals the causal link between integrity and increased performance, quality of life, and value-creation for all entities, and provides access to that causal link."

Electronic signals are said to have integrity when there is no corruption of information between one domain and another, such as from a disk drive to a computer display. Such integrity is a fundamental principle of information assurance. Corrupted information is untrustworthy, yet uncorrupted information is of value.