IGoogle

iGoogle (formerly Google Personalized Homepage), is a service of Google, is a customizable Ajax-based startpage or personal web portal (much like Netvibes, Pageflakes, My Yahoo!, and Windows Live Personalized Experience). Google originally launched the service in May 2005. Its features include the capability to add web feeds a "Google Personalized Homepage" to "iGoogle". It will be discontinued by November 2013 as the company believes the need for it has 'eroded over time' As of 17 October 2007 (2007 -10-17) Google had made the service available in many localized versions in 42 languages, and in over 70 country domain-names. In February 2007, 7.1 million people used iGoogle. In April 2008, 20% of all visits to Google's homepage used iGoogle.

Read more about IGoogle:  Features, Experimental IGoogle, Removal of Social Features, Decommission