History of Sociology - 20th Century: Critical Theory, Postmodernism, and Positivist Revival

20th Century: Critical Theory, Postmodernism, and Positivist Revival

In the early 20th century, sociology expanded in the U.S., including developments in both macrosociology, concerned with the evolution of societies, and microsociology, concerned with everyday human social interactions. Based on the pragmatic social psychology of George Herbert Mead (1863–1931), Herbert Blumer (1900–1987) and, later, the Chicago school, sociologists developed symbolic interactionism. In the 1920s, György Lukács released History and Class Consciousness (1923), while a number of works by Durkheim and Weber were published posthumously. In the 1930s, Talcott Parsons (1902–1979) developed action theory, integrating the study of social order with the structural and voluntaristic aspects of macro and micro factors, while placing the discussion within a higher explanatory context of system theory and cybernetics. In Austria and later the U.S., Alfred Schütz (1899–1959) developed social phenomenology, which would later inform social constructionism. During the same period members of the Frankfurt school, such as Theodor W. Adorno (1903–1969) and Max Horkheimer (1895–1973), developed critical theory, integrating the historical materialistic elements of Marxism with the insights of Weber, Freud and Gramsci—in theory, if not always in name—often characterizing capitalist modernity as a move away from the central tenets of enlightenment.

During the Interwar period, sociology was undermined by totalitarian governments for reasons of ostensible political control. After the Russian Revolution, sociology was gradually "politicized, Bolshevisized and eventually, Stalinized" until it virtually ceased to exist in the Soviet Union. In China, the discipline was banned with semiotics, comparative linguistics and cybernetics as "Bourgeois pseudoscience" in 1952, not to return until 1979. During the same period, however, sociology was also undermined by conservative universities in the West. This was due, in part, to perceptions of the subject as possessing an inherent tendency, through its own aims and remit, toward liberal or left wing thought. Given that the subject was founded by structural functionalists; concerned with organic cohesion and social solidarity, this view was somewhat groundless (though it was Parsons who had introduced Durkheim to American audiences, and his interpretation has been criticized for a latent conservatism).

In the mid-20th century there was a general—but not universal—trend for U.S.-American sociology to be more scientific in nature, due to the prominence at that time of action theory and other system-theoretical approaches. Robert K. Merton released his Social Theory and Social Structure (1949). By the turn of the 1960s, sociological research was increasingly employed as a tool by governments and businesses worldwide. Sociologists developed new types of quantitative and qualitative research methods. Paul Lazarsfeld founded Columbia University's Bureau of Applied Social Research, where he exerted a tremendous influence over the techniques and the organization of social research. His many contributions to sociological method have earned him the title of the "founder of modern empirical sociology". Lazarsfeld made great strides in statistical survey analysis, panel methods, latent structure analysis, and contextual analysis. He is also considered a co-founder of mathematical sociology. Many of his ideas have been so influential as to now be considered self-evident.

In 1959, Erving Goffman published The Presentation of Self in Everyday Life and introduced the theory of dramaturgical analysis which asserts that all individuals aim to create a specific impression of themselves in the minds of other people. C. Wright Mills presented The Sociological Imagination, encouraging humanistic discourse and a rejection of abstracted empiricism and grand theory. Parallel with the rise of various social movements in the 1960s, particularly in Britain, the cultural turn saw a rise in conflict theories emphasizing social struggle, such as neo-Marxism and second-wave feminism. Ralf Dahrendorf and Ralph Miliband presented pioneering theory on class conflict and industrialized nation states. The sociology of religion saw a renaissance in the decade with new debates on secularisation thesis, globalization, and the very definition of religious practise. Theorists such as Lenski and Yinger formulated 'functional' definitions of religion; enquiring as to what a religion does rather than what it is in familiar terms. Thus, various new social institutions and movements could be examined for their religious role. Marxist theorists continued to scrutinize consumerism and capitalist ideology in analogous terms. Antonio Gramsci's Selections from the Prison Notebooks was finally published in English during the early 1970s.

In the 1960s and 1970s so-called post-structuralist and postmodernist theory, drawing upon structuralism and phenomenology as much as classical social science, made a considerable impact on frames of sociological enquiry. Often understood simply as a cultural style 'after-Modernism' marked by intertextuality, pastiche and irony, sociological analyses of postmodernity have presented a distinct era relating to (1) the dissolution of metanarratives (particularly in the work of Lyotard), and (2) commodity fetishism and the 'mirroring' of identity with consumption in late capitalist society (Debord; Baudrillard; Jameson). Postmodernism has also been associated with the rejection of enlightenment conceptions of the human subject by thinkers such as Michel Foucault, Claude Lévi-Strauss and, to a lesser extent, in Louis Althusser's attempt to reconcile Marxism with anti-humanism. Most theorists associated with the movement actively refused the label, preferring to accept postmodernity as a historical phenomenon rather than a method of analysis, if at all. Nevertheless, self-consciously postmodern pieces continue to emerge within the social and political sciences in general.

In the 1980s, theorists outside of France tended to focus on globalization, communication, and reflexivity in terms of a 'second' phase of modernity, rather than a distinct new era per se. Jürgen Habermas established communicative action as a reaction to postmodern challenges to the discourse of modernity, informed both by critical theory and American pragmatism. Fellow German sociologist, Ulrich Beck, presented The Risk Society (1992) as an account of the manner in which the modern nation state has become organized. In Britain, Anthony Giddens set out to reconcile recurrent theoretical dichotomies through structuration theory. During the 1990s, Giddens developed work on the challenges of "high modernity", as well as a new 'third way' politics that would greatly influence New Labour in U.K. and the Clinton administration in the U.S. Leading Polish sociologist, Zygmunt Bauman, wrote extensively on the concepts of modernity and postmodernity, particularly with regard to the Holocaust and consumerism as historical phenomena. While Pierre Bourdieu gained significant critical acclaim for his continued work on cultural capital, certain French sociologists, particularly Jean Baudrillard and Michel Maffesoli, were criticised for perceived obfuscation and relativism.

Functionalist systems theorists such as Niklas Luhmann remained dominant forces in sociology up to the end of the century. In 1994, Robert K. Merton won the National Medal of Science for his contributions to the sociology of science. The positivist tradition is popular to this day, particularly in the United States. The discipline's two most widely cited American journals, the American Journal of Sociology and the American Sociological Review, primarily publish research in the positivist tradition, with ASR exhibiting greater diversity (the British Journal of Sociology, on the other hand, publishes primarily non-positivist articles). The twentieth century saw improvements to the quantitative methodologies employed in sociology. The development of longitudinal studies that follow the same population over the course of years or decades enabled researchers to study long-term phenomena and increased the researchers' ability to infer causality. The increase in the size of data sets produced by the new survey methods was followed by the invention of new statistical techniques for analyzing this data. Analysis of this sort is usually performed with statistical software packages such as SAS, Stata, or SPSS.

Social network analysis is an example of a new paradigm in the positivist tradition. The influence of social network analysis is pervasive in many sociological sub fields such as economic sociology (see the work of J. Clyde Mitchell, Harrison White, or Mark Granovetter, for example), organizational behavior, historical sociology, political sociology, or the sociology of education. There is also a minor revival of a more independent, empirical sociology in the spirit of C. Wright Mills, and his studies of the Power Elite in the United States of America, according to Stanley Aronowitz.