Gulshan Kumar - Biography

Biography

Born Gulshan Dua into a Punjabi Hindu family, he was the son of Chandrabhan, a fruit juice seller in Darya Ganj market in Delhi, where he started working early on. Later Gulshan changed career paths when his family acquired a shop selling records and cheap audio cassettes, this was the beginning of what was to become a vast music empire.

He founded Super Cassettes Industries, a small audio cassette operation which soon grew to be very big. Later he started a music production company in Noida, near Delhi. He is said to have started the practice of exploiting a loophole in the Indian copyright law, and creating cover versions of popular songs.

To counter relatively expensive audio tapes which used to be marketed by reputed music companies, Gulshan brought out in the late 1970s very cheaply made and low priced music cassettes. He exported quality music cassettes when his business grew.

Gulshan also introduced religious music cassettes at highly subsidized prices.

The Indian music industry used to be controlled by a few high-profiled singers. Gulshan introduced young talented singers to the music world, Sonu Nigam, Anuradha Paudwal, Vandana Bajpai and Kumar Sanu being a prominent ones among them. He also introduced some new actors and music directors.

Gulshan established a bhandara, serving free home style food to pilgrims who hiked to the Hindu shrine of Mata Vaishno Devi.

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