Goal and Approach
The goal of Guided Selling-solutions is to bring together potential buyer's needs and products or services that fulfill his needs in order to facilitate buying decisions. The Guided Selling-system asks questions and offers answer options that help the online-shopper to learn about and define his needs, even for complex and technical solutions. At the same time, the vendor understands step by step the refined customer needs. Guided Selling-Systems increase the shopping experience and the usability of the website since they typically offer a better access to the product assortment than done by filtering systems or free text search.
Read more about this topic: Guided Selling
Famous quotes containing the words goal and/or approach:
“Not every end is a goal. The end of a melody is not its goal: but nonetheless, had the melody not reached its end it would not have reached its goal either. A parable.”
—Friedrich Nietzsche (1844–1900)
“I maintain that Truth is a pathless land, and you cannot approach it by any path whatsoever, by any religion, by any sect.”
—Jiddu Krishnamurti (1895–1986)