Total Sports
McClatchy Newspapers (coincidentally, Schlukbier's former employer) purchased the News & Observer and its chain of smaller publications in 1995. Frank Daniels III left the newspaper, which had been owned and run by generations of his family, in favor of online ventures such as KOZ community news. He took Schlukbier with him.
Daniels merged KOZ with Total Sports Publishing of Kingston, New York, known for its Total Baseball encyclopedia. The publishing arm, under founder John Thorn, continued to produce highly regarded sports books, including Total Hockey. Schlukbier became president and chief operating officer of Total Sports, charged with building a multifaceted online sports news information service. Assembling a staff made up, in large part, of the same people who had helped create NandO, Schlukbier accomplished this. The company offered subscribers instant access to scores, statistics and standings. Total Sports' landed a contract with the collegiate Atlantic Coast Conference to provide live online coverage of ACC games, a novelty at the time.
A falling out with Daniels and the board of directors led to Schlukbier's resignation from Total Sports in May 2000. The company was sold later that year to Quokka Sports, Inc., of San Francisco.
Read more about this topic: George Schlukbier
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