Fundamental Principles
The fundamental principles involved are:
- Avoid areas of likely confrontation. A flanking move always occurs in an uncontested area.
- Make your move quickly and stealthfully. The element of surprise is worth more than a thousand tanks.
- Make moves that the target will not find threatening enough to respond decisively to.
Read more about this topic: Flanking Marketing Warfare Strategies
Famous quotes containing the words fundamental and/or principles:
“The same polarity of the male and female principle exists in nature; not only, as is obvious in animals and plants, but in the polarity of the two fundamental functions, that of receiving and penetrating. It is the polarity of earth and rain, of the river and the ocean, of night and day, of darkness and light, of matter and spirit.”
—Erich Fromm (1900–1980)
“Magic is akin to science in that it always has a definite aim intimately associated with human instincts, needs, and pursuits. The magic art is directed towards the attainment of practical aims. Like other arts and crafts, it is also governed by a theory, by a system of principles which dictate the manner in which the act has to be performed in order to be effective.”
—Bronislaw Malinowski (1984–1942)