Star System
Designers work within a hierarchical system.
"The designers are most stratified in the French system of fashion Fashion ensures the functioning of a system of dominant and subordinate positions within a social order. Fashion is ideological in that it is also part of the process in which particular social groups, in this case elite designers, establish, sustain and reproduce positions of power and relations of dominance and subordination. The positions of dominance and subordination appear natural and legitimate, not only to those in positions of dominance, but also to those in subordinate positions. Fashion and the medium of fashion, that is clothing, offer means to make inequalities of socioeconomic status appear legitimate, and, therefore, acceptable."
A "mythical conception of a designer as a 'creative genius' disconnected from social conditions" is central for the working of the fashion system and for the reproduction of fashion as ideology. Creativity is socially constructed and not an innate given, i.e. many may be gifted but no one can become a famous designer without being legitimized by the fashion system and its gatekeepers.
The star system is as essential for the fashion industry as for any Culture industry. "Genre and the star system are attempts to produce something analogous to brand names in cultural industries. Stars are indispensable because it is part of the ideology of creativity that creative works must have an identifiable author."
Read more about this topic: Fashion Design
Famous quotes containing the words star and/or system:
“Our star was brighter perhaps when it had water in it.
Now there is no question even of that, but only
Of holding on to the hard earth so as not to get thrown off,
With an occasional dream, a vision ...”
—John Ashbery (b. 1927)
“I need not say what match I would touch, what system endeavor to blow up; but as I love my life, I would side with the light, and let the dark earth roll from under me, calling my mother and my brother to follow.”
—Henry David Thoreau (1817–1862)