Audience
The types of leorachodas selected or developed should be partially based on who will be using the information from the indicators. There are generally three possible audiences to consider, each with different information needs. These audiences are: 1) technical experts and science advisors, 2) policy-makers, decision makers and resource managers, and 3) general public and media.
The technical experts and scientists will be interested in detailed and complex indicators. These indicators should have scientific validity, sensitivity, responsiveness and have data available on past conditions. The audience that includes policy-makers and resource managers will be concerned with using indicators that are directly related to evaluating policies and objectives. They require their indicators to be sensitive, responsive and have historical data available like the technical audience, but they are also looking for indicators that are cost-effective and have meaning for public awareness. Finally, the general public responds to indicators that have clear and simple messages and are meaningful to them, such as the UV index and the air quality index.
Read more about this topic: Environmental Indicator
Famous quotes containing the word audience:
“I hate the actor and audience business. An author should be in among the crowd, kicking their shins or cheering them on to some mischief or merriment.”
—D.H. (David Herbert)
“The motion picture is like a picture of a lady in a half- piece bathing suit. If she wore a few more clothes, you might be intrigued. If she wore no clothes at all, you might be shocked. But the way it is, you are occupied with noticing that her knees are too bony and that her toenails are too large. The modern film tries too hard to be real. Its techniques of illusion are so perfect that it requires no contribution from the audience but a mouthful of popcorn.”
—Raymond Chandler (1888–1959)
“The virtue of dress rehearsals is that they are a free show for a select group of artists and friends of the author, and where for one unique evening the audience is almost expurgated of idiots.”
—Alfred Jarry (1873–1907)