Other Enterprises
After opening its first retail space, Elderly began selling hand-picked records supplied by Rounder Records, a small distributor that later grew into an independent record label specializing in roots music. After trying other distributors, Werbin started his own distribution company in 1979, named Old Fogey Distributing. By 1987, Old Fogey was servicing about 300 small retail operations, operating from the basement of Elderly's Lansing showroom. In 1997, the operation was renamed Sidestreet Distributing.
Elderly dedicates a section of its retail space to record sales. A full-time purchasing manager maintains a comprehensive selection of both mainstream and rare music, much of it in the folk and bluegrass genres; this is due to the belief that customers will become more interested in the music after making an audio purchase and then in turn buy a musical instrument. Elderly also sells instructional books and other material, much of which focuses on folk music and bluegrass genres.
The store also offers a music school focused on folk music and related instruments.
Read more about this topic: Elderly Instruments
Famous quotes containing the word enterprises:
“All great enterprises are self-supporting.”
—Henry David Thoreau (1817–1862)
“The personal touch between the people and the man to whom they temporarily delegated power of course conduces to a better understanding between them. Moreover, I ought not to omit to mention as a useful result of my journeying that I am to visit a great many expositions and fairs, and that the curiosity to see the President will certainly increase the box receipts and tend to rescue many commendable enterprises from financial disaster.”
—William Howard Taft (1857–1930)