Digital Identity - Business Aspects

Business Aspects

Corporations have begun to recognize the Internet's potential to facilitate the tailoring of the online storefront to each individual customer. Purchase suggestions, personalised adverts and other tailored marketing strategies are a great success to businesses. Such tailoring however, depends on the ability to connect attributes and preferences to the identity of the visitor.

Read more about this topic:  Digital Identity

Famous quotes containing the words business and/or aspects:

    “My objection to Liberalism is this—that it is the introduction into the practical business of life of the highest kind—namely, politics—of philosophical ideas instead of political principles.”
    —Benjamin Disraeli (1804–1881)

    “It is always a sign of an unproductive time when it concerns itself with petty and technical aspects [in philology], and likewise it is a sign of an unproductive person to pursue such trifles.”
    —Johann Wolfgang Von Goethe (1749–1832)