Mass Media
Dave Mirra's success has brought him to numerous outlets besides riding his bike, such as hosting two seasons of MTV's Real World/Road Rules Challenge. He is featured in the Dave Mirra Freestyle BMX video game series and more recently appeared in the 2009 video game Colin McRae: Dirt 2. He has published a photo-biography titled "Mirra Images", has appeared on the "Late Show with David Letterman" and the "Today Show", was Punk'd by Ashton Kutcher for IRS fraud, and was once one of People Magazine's "50 Hottest Bachelors". He was also featured in Rolling Stone magazine. Dave also rode a $7500 gold plated bike in the 2006 X-games, but was not able to finish the competition because of a crash. He was left with a concussion afterwards.
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Famous quotes containing the words mass and/or media:
“If mass communications blend together harmoniously, and often unnoticeably, art, politics, religion, and philosophy with commercials, they bring these realms of culture to their common denominator—the commodity form. The music of the soul is also the music of salesmanship. Exchange value, not truth value, counts.”
—Herbert Marcuse (1898–1979)
“One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.”
—Joshua Meyrowitz, U.S. educator, media critic. “The Blurring of Public and Private Behaviors,” No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)