The Cola Wars are a campaign of mutually-targeted television advertisements and marketing campaigns since the 1980s between soft drink manufacturers Coca-Cola Company and PepsiCo Incorporated.
Read more about Cola Wars: Competition, Marketing Campaigns, In Space, Cola Wars Today
Famous quotes containing the word wars:
“Which is better: to have Fun with Fungi or to have Idiocy with Ideology, to have Wars because of Words, to have Tomorrow’s Misdeeds out of Yesterday’s Miscreeds?”
—Aldous Huxley (1894–1963)