The Cola Wars are a campaign of mutually-targeted television advertisements and marketing campaigns since the 1980s between soft drink manufacturers Coca-Cola Company and PepsiCo Incorporated.
Read more about Cola Wars: Competition, Marketing Campaigns, In Space, Cola Wars Today
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“The bases for historical knowledge are not empirical facts but written texts, even if these texts masquerade in the guise of wars or revolutions.”
—Paul Deman (1919–1983)