"You Shall Spread Out"
He encapsulated his outreach activity in the slogan of "Uforatzto" (Heb. ופרצת) "you shall spread out." The origin of this phrase is in God's words to Ya'akov, "You shall spread out to the west, to the east, to the north, and to the south." Rabbi Schneerson would use it in a borrowed sense to refer to the global scale of the outreach activities that he was calling for.
Rabbi Schneerson's general outreach activity began already in the early years of leadership, but was accelerated with the call for encouraging these specific practices.
Read more about this topic: Chabad Mitzvah Campaigns
Famous quotes containing the words spread out, you shall and/or spread:
“Strike on your drummes, spread out your ancyents!
Sound out your trumpetts, sound out amaine!”
—Unknown. Sir Andrew Barton. . .
English and Scottish Ballads (The Poetry Bookshelf)
“All our progress is an unfolding, like the vegetable bud. You first have an instinct, then an opinion, then a knowledge, as the plant has root, bud, and fruit. Trust the instinct to the end, though you can render no reason. It is vain to hurry it. By trusting it to the end, it shall ripen into truth, and you shall know why you believe.”
—Ralph Waldo Emerson (1803–1882)
“I have spread my dreams under your feet;
Tread softly because you tread on my dreams.”
—William Butler Yeats (1865–1939)