Chabad Mitzvah Campaigns - Seasonal Campaigns

Seasonal Campaigns

Additionally, Rabbi Schneerson called for numerous other campaigns. Some were related to the holidays in that time of year:

• the Shofar campaign, that all Jews to hear the Shofar on Rosh Hashanah;
• the Four Species campaign, that all Jews to perform this Mitzvah on Sukkos;
• the Hanukkah campaign, to bring the joy of Hanukah to all Jews, encouraging them to fulfill the Mitzvah of lighting the Menorah. Rabbi Schneerson announced this campaign in 1973. About 60,000 menorah's were given out that year. Today, roughly 350,000 are distributed around the world in Russian, Hebrew, French, Spanish and English. Each includes a package of Hanukkah candles and a guide for the blessings.
  • The Hanukkah campaign also includes a campaign to erect and light large Public Menorahs in order to publicize the Hanukkah miracle.
• the Purim campaign, to bring the joy of Purim to all Jews, encouraging them to fulfil the Mitzvos of Purim;
• the campaign encouraging all Jews to use Shmurah Matza for the night of the Passover Seder;
• the Lag Ba'Omer campaign, to bring the joy of Lag Ba'Omer to every Jew, especially by organising Lag Ba'Omer parades for Jewish children;
• the campaign that all Jewish children should hear the ten commandments on Shavuos;
• the campaign for all Jews to study Torah on topics related to the Beis HaMikdash during the Three Weeks of mourning.