Career - Reasons Why People Change Careers - Career Choice Theories

Career Choice Theories

According to Behling and others, an individuals decision to join a firm may depend on any of the three factors viz. objective factor, subjective factor and critical contact.

  • Objective factor theory assumes that the applicants are rational. The choice, therefore, is exercised after an objective assessment of the tangible benefits of the job. The factors helping him choose may be the salary, other benefits, location, opportunities for career advancement etc.
  • Subjective factor theory suggests that decision making is dominated by social and psychological factors. The status of the job, reputation of the organization and other similar factors plays an important role.
  • Critical contact theory advances the idea that a candidate's observerations during his interaction with the organization plays a vital role in decision making. For example how the recruiter keeps in touch with the candidate, the promptness of response and similar factors are important. This theory is more valid with experienced professionals.

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