Can't Take That Away (Mariah's Theme) - Controversy

Controversy

As with Butterfly two years prior, Rainbow became the center of a conflict in between Carey and her label. After Carey's divorce with Sony record official and Columbia CEO Tommy Mottola, the working relationship with Carey and her label deteriorated. After the first two singles from Rainbow were released, Carey was gearing up for a third single to be released. She intended for "Can't Take That Away (Mariah's Theme)" to be the next single, as it held very personal lyrical content. However, after getting wind of her plan, Sony made it clear that the album needed a more up-beat and urban track to warm airwaves. These different opinions led to a very public feud in between them, as Carey began posting messages on her webpage during early and mid-2000, telling fans inside information on the scandal, as well as instructing them to request "Can't Take That Away (Mariah's Theme)" on radio stations. One of the messages Carey left on her page read:

"Basically, a lot of you know the political situation in my professional career is not positive. It's been really, really hard. I don't even know if this message is going to get to you because I don't know if they want you to hear this. I'm getting a lot of negative feedback from certain corporate people. But I am not willing to give up."

Carey's actions were given mixed reception, with critics and executives both commending her bold actions towards a song she felt needed to be heard, while others criticized her for publicizing the scandal further. Soon after, Sony involved themselves further, stripping Carey's webpage of any messages and began trying to reach an agreement with her. Fearing to lose their label's highest seller, and the best-selling artist of the decade, Sony chose to release the song. Carey, initially content with the agreement, soon found out that the song had only been allowed a very limited and low-promotion release, not allowing the song to chart on the official US chart, and making international charting extremely difficult and unlikely.

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