Canons of Page Construction - Current Applications

Current Applications

Richard Hendel, associate director of the University of North Carolina Press, describes book design as a craft with its own traditions and a relatively small body of accepted rules. The dust cover of his book, On Book Design, features the Van de Graaf canon.

Christopher Burke, in his book on German typographer Paul Renner, creator of the Futura typeface, described his views about page proportions:

Renner still championed the traditional proportions of margins, with the largest at the bottom of a page, 'because we hold the book by the lower margin when we take it in the hand and read it'. This indicates that he envisioned a small book, perhaps a novel, as his imagined model. Yet he struck a pragmatic note by adding that the traditional rule for margin proportions cannot be followed as a doctrine: for example, wide margins for pocket books would be counter-productive. Similarly, he refuted the notion that the type area must have the same proportions as the page: he preferred to trust visual judgment in assessing the placement of the type area on the page, instead of following a pre-determined doctrine.

Bringhurst describes a book page as a tangible proportion, which together with the textblock produce an antiphonal geometry, which has the capability to bind the reader to the book, or conversely put the reader's nerve on edge or drive the reader away.