Controversy
BurnLounge was not without controversy. People who understood how BurnLounge worked generally fell into one of two categories: Fans and supporters of the concept; or critics of the multi-level marketing aspect of the business.
The critics tended to focus on BurnLounge's marketing materials stressing the importance of building the network of friends and users over the actual selling of the product, a common theme in pyramid schemes, while the supporters said that BurnLounge store owners were not paid for recruiting, but instead made money by selling a suite of products including music, VIP ticketing packages (through a partnership with Live Nation), a magazine subscription and more.
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