Shape
In 2003, Mars registered the shape of the Bounty bar as a trademark in the European Union. This was appealed by Ludwig Schokolade, a German confectionery company. In 2009, the European Court of First Instance in Luxembourg upheld the appeal, stating "The allegedly distinctive characteristics, namely the rounded ends of the bar and the three arrows or chevrons on top of it, cannot be sufficiently distinguished from other shapes commonly used for chocolate bars".
Read more about this topic: Bounty (chocolate Bar)
Famous quotes containing the word shape:
“Thus when I come to shape here at this table between my hands the story of my life and set it before you as a complete thing, I have to recall things gone far, gone deep, sunk into this life or that and become part of it; dreams, too, things surrounding me, and the inmates, those old half-articulate ghosts who keep up their hauntings by day and night ... shadows of people one might have been; unborn selves.”
—Virginia Woolf (1882–1941)
“There are moments when very little truth would be enough to shape opinion. One might be hated at extremely low cost.”
—Jean Rostand (1894–1977)
“Man is not merely the sum of his masks. Behind the shifting face of personality is a hard nugget of self, a genetic gift.... The self is malleable but elastic, snapping back to its original shape like a rubber band. Mental illness is no myth, as some have claimed. It is a disturbance in our sense of possession of a stable inner self that survives its personae.”
—Camille Paglia (b. 1947)