Associated Motor Cycles - Decline

Decline

By the late 1960s, competition from Japan had driven the British motorcycle industry into a precipitous decline. In 1966 AMC collapsed and was reformed as Norton-Villiers under Manganese Bronze. This only staved off the problems for a little while and Norton-Villers eventually went into liquidation in 1974. Norton was reformed with financial assistance from the British government as Norton-Villiers-Triumph (NVT) actually incorporating the majority of BSAs motorcycle concerns but omitting the BSA name for Triumph. In part due to a labour dispute, NVT later went into receivership in 1974.

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Famous quotes containing the word decline:

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