Overview
Anchor text usually gives the user relevant descriptive or contextual information about the content of the link's destination. The anchor text may or may not be related to the actual text of the URL of the link. For example, a hyperlink to the English-language Wikipedia's homepage might take this form:
The anchor text in this example is "Wikipedia"; the unwieldy URL http://en.wikipedia.org/wiki/Main_Page displays on the web page as Wikipedia, contributing to clean, easy-to-read text.
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