Affect Infusion Model - Processing Strategies

Processing Strategies

According to Forgas, the varying levels of affect infusion can be seen as a continuum, with four alternative processing strategies as markers along that continuum. These strategies represent the different degrees of severity in which mood exerts its influence. In identifying these strategies, two important differentiating factors are considered:

  • the information search strategies used to perform a task (open or restricted)
  • the extent of the information considered in constructing a response.

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