Impression Formation
Each concept that is in play in a situation has a transient affective meaning in addition to an associated sentiment. The transient corresponds to an impression created by recent events.
Events modify impressions on all three EPA dimensions in complex ways that are described with non-linear equations obtained through empirical studies.
Here are two examples of impression-formation processes.
- An actor who behaves disagreeably seems less good, especially if the object of the behavior is innocent and powerless, like a child.
- A powerful person seems desperate when performing extremely forceful acts on another, and the object person may seem invincible.
A social action creates impressions of the actor, the object person, the behavior, and the setting.
Read more about this topic: Affect Control Theory
Famous quotes containing the words impression and/or formation:
“One of the proud joys of the man of lettersif that man of letters is an artistis to feel within himself the power to immortalize at will anything he chooses to immortalize. Insignificant though he may be, he is conscious of possessing a creative divinity. God creates lives; the man of imagination creates fictional lives which may make a profound and as it were more living impression on the worlds memory.”
—Edmond De Goncourt (18221896)
“The formation of an oppositional world view is necessary for feminist struggle. This means that the world we have most intimately known, the world in which we feel safe ... must be radically changed. Perhaps it is the knowledge that everyone must change, not just those we label enemies or oppressors, that has so far served to check our revolutionary impulses.”
—Bell (c. 1955)