Today: A Flagship Store
The flagship takes up two floors of sales space within the building. Shirtless store greeters welcome at the entrance. The interior is noticeably dark and on walls hang massive paintings of semi-nude males similar to the Fifth Avenue flagship. Electronic dance music blasts and A&F fragrant scents are in the air. Associates ask the tagline "Hey, what's going on?", are instructed to smile, and supposedly talk shoplifters into buying the item they intended to rob rather than to incriminate them. As in other A&F stores there are the "models", the "impact team", and the "overnighters". There is a dance platform where models are instructed to dance for long periods of time - these are featured in the promotional video.
Associates get an hourly salary of £6.50 while the store greeters receive £7.50. David Beckham entered the flagship shortly after its opening, so Mail Online UK reported.
Read more about this topic: 7 Burlington Gardens
Famous quotes containing the word store:
“It used to be said that you had to know what was happening in America because it gave us a glimpse of our future. Today, the rest of America, and after that Europe, had better heed what happens in California, for it already reveals the type of civilisation that is in store for all of us.”
—Alistair Cooke (b. 1908)