Television
Estimates of the global television audience varied: "around one billion" (Reuters), "experts estimated ... more than two billion" (Wall Street Journal), "2.3 billion" (MindShare), "Billions...probably the largest live television audience in history" (Bloomberg), "3 billion" (Sky News), "nearly 4 billion" (Xinhua, "as many as 4 billion" (Washington Post), "estimated 4 billion" (McClatchy). This included an estimated 842 million viewers watching on host Chinese broadcaster China Central Television (CCTV), with polls ranging from 63 and 69 percent of the Chinese viewing population, exceeding that of the 51-58 percent who watch the network's annual closing ceremonies forms.
Read more about this topic: 2008 Summer Olympics Closing Ceremony
Famous quotes containing the word television:
“It is among the ranks of school-age children, those six- to twelve-year-olds who once avidly filled their free moments with childhood play, that the greatest change is evident. In the place of traditional, sometimes ancient childhood games that were still popular a generation ago, in the place of fantasy and make- believe play . . . today’s children have substituted television viewing and, most recently, video games.”
—Marie Winn (20th century)
“Cultural expectations shade and color the images that parents- to-be form. The baby product ads, showing a woman serenely holding her child, looking blissfully and mysteriously contented, or the television parents, wisely and humorously solving problems, influence parents-to-be.”
—Ellen Galinsky (20th century)
“So by all means let’s have a television show quick and long, even if the commercial has to be delivered by a man in a white coat with a stethoscope hanging around his neck, selling ergot pills. After all the public is entitled to what it wants, isn’t it? The Romans knew that and even they lasted four hundred years after they started to putrefy.”
—Raymond Chandler (1888–1959)