Zang Tumb Tumb - Influence

Influence

The poem inspired Luigi Russolo to start experimenting with noise music, and is quoted in his Manifesto in 1913, later published in his book The Art of Noises in 1916. Sections were reproduced in Cabaret Voltaire, the first journal published by Dada.

The innovative use of typography has influenced a number of artists including Balla, Carra, Boccioni, Hugo Ball and Dada, the Russian futurists, the Vorticists including Wyndham Lewis, Guillaume Apollinaire, Blaise Cendrars, Max Jacob, El Lissitsky and Jan Tschichold. The emphasis on what has since become known as concrete poetry has proved a durable and lasting influence on the development of 20th century art.

'...all in all, Futurist "art" was a blind alley. Instead, we can see that what Futurism did was to reassign leadership in the visual arts from painters to designers. Anyone who has admired a poster and found fine art wanting is in touch with the spirit of Marinetti.... In fact, Futurism was more like a marketing campaign than an artistic movement. Their fascination with and exploitation of mass media anticipated and influenced advertising in the 20th century.' Stephen Bayley