2001- 2009: LAUNCHcast Powered By Yahoo! Music
LAUNCHcast allowed users to create personal radio stations or playlists of songs tailored to their musical tastes.
To create a personal station, users rated music on a 4-star or 100-point (depending on one's preference) scale. The service used those ratings to create a personal station of songs based on a user's favorite genres, artists, albums, and songs. The generated playlist contained a combination of rated and recommended songs. The ratio of rated/recommended songs could be specified by each user, but by default it was 50/50.
A recommendation engine suggested songs that might have matched a user's particular musical taste according to the following similarity criteria:
- Songs from the same artist
- Songs from the same album
- Songs from the same genre
- Songs recommended by users with similar musical tastes
- Songs recommended by Yahoo!
Users were not required to participate in the ratings system to listen to music. Pre-programmed stations based on theme, genre, or artist were available throughout the Yahoo! Music website.
Music videos could also be rated, allowing users to create personal music video channels as well. For legal reasons, specific songs could not be played whenever one wished. However, videos could be. The service could generate a personal video channel based on a single selection.
Users also have the option to turn off explicit lyrics while listening to their customized stations.
Read more about this topic: Yahoo! Music Radio
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