WLTZ - News Operation

News Operation

The station's first attempt at a news department lasted from its inception in 1970 until 1993. Despite a credible effort, WLTZ's newscasts were never competitive enough against WTVM and WRBL to gain enough viewership and consistent ratings. Columbus broadcast veteran and former nightclub owner Al Fleming was once news anchor of these newscasts as was Richard Elliot (later of WRBL and WSB-TV). After shutting down its news operation, WLTZ offered syndicated shows with brief news updates taped in advance that ran for three minutes in length.

In November 2007, the station brought back weeknight newscasts (seen at 6, 7, and 11/5, 6, and 10 central) in partnership with the Independent News Network (INN) of Davenport, Iowa. Originally, the early evening shows aired in traditional half-hour formats while the late newscast was shown in an update format. The news anchor, meteorologist, and sports personality were based at INN's studios on Tremont Avenue in Davenport (where production of the broadcasts took place) and other personnel would fill-in when needed. WLTZ maintained two reporters locally in Columbus that contributed local content to the shows which were taped in advance.

On May 29, 2008, WLTZ became the first station in Columbus and third in Georgia to upgrade local news to high definition. The change came after INN added HD capabilities to its centralized production studios. In a report in the Macon, Georgia Telegraph, it was announced the centralized news service filed for Chapter 7 bankruptcy on December 31, 2008 and would end all productions (including those for WLTZ) by January 9, 2009. However, a later report in the Columbus Ledger-Enquirer on January 6 indicated this station's newscasts would not be affected by the bankruptcy filing.

In April 2010, WLTZ replaced the 7 O'Clock Report with Alabama First News. Unlike the other two weeknight broadcasts, this reformatted show now focused on Eastern Alabama because that state, which is in the Central Time Zone, is an hour behind Georgia. Therefore, this was the only local newscast catering to viewers on the Alabama side of the market airing at 6. Viewers in those areas also have access to stations from Dothan and Montgomery offering local news geared for Central Time. The format change for WLTZ's show was also made in conjunction with sister station WNCF in Montgomery after that outlet expanded its news department and outsourcing agreement with the Independent News Network. Newscasts regularly featured WLTZ's reporters covering Eastern Alabama since Montgomery and Columbus have coverage areas bordering each other.

At some point in Fall 2011, WLTZ's weeknight show at 7 was moved to 11 but retained the Alabama First News branding. NBC 38 News at 6 now solely focused on Columbus and other areas in Georgia while the late news (now expanded to 35 minutes in length) offered coverage specifically from the greater Auburn, Phenix City, and Opelika areas in Alabama. Local news and weather cut-ins became common on weekday mornings from 7 until 11 during Today (at :25 and :55 past the hour). Under this arrangement, the news anchor was normally live in Columbus while the weather forecast was still taped and originated from INN's headquarters.

On February 5, 2012, WLTZ introduced an expanded news operation based out of its Columbus studios. However, weather is still produced by INN meteorologists and recorded in advance. Corresponding with the change, NBC 38 News at 6 was renamed Georgia First News on February 6. In December 2012, WLTZ launched a new weekday morning show known as Starting Today. It airs for an hour beginning at 6 and then for an additional half-hour at 7 on WLTZ-DT2 displacing the first half of the second hour of The Daily Buzz. WLTZ-DT2 does show the remaining portions of The Daily Buzz on weekday mornings from 6 until 8.

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