News Operation
In 2008, WLKY changed its branding from WLKY NewsChannel 32 to WLKY News. The station's news helicopter "NewsChopper 32" was renamed "WLKY NewsChopper". A new graphics package debuted as well.
In February 2010, WLKY became the third station in the Louisville market to begin airing its newscasts in widescreen – and the second to air them in upconverted widescreen standard definition rather than true high definition.
In February 2012, WLKY debuted a two-hour extension of its weekday morning newscast from 7-9 a.m. on its Me-TV affiliated 32.2 subchannel. It competes with the longer-established in-house morning newscast in that timeslot on Fox affiliate WDRB. On September 17 of that year, WLKY launched a half-hour 10 p.m. newscast on that same subchannel to compete with WDRB's hour-long, in-house news program and what was then a WHAS-produced half-hour newscast on CW affiliate WBKI-TV in that slot (the WHAS newscast on WBKI officially ended its run on October 26, 2012; thereafter, syndicated programming replaced the 10 p.m. newscast). WLKY also shortened its morning MeTV news program to one hour, 7-8 a.m., on September 17, 2012.
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Famous quotes containing the words news and/or operation:
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)
“It is critical vision alone which can mitigate the unimpeded operation of the automatic.”
—Marshall McLuhan (1911–1980)