West End Theatre - Theatreland

Theatreland

Now rebranded — by Westminster council and the Society of London Theatre — as "Theatreland", London's main theatre district, which contains approximately forty venues, is located in the heart of the West End of central London, and is traditionally defined by The Strand to the south, Oxford Street to the north, Regent Street to the west, and Kingsway to the east. Prominent theatre streets include Drury Lane, Shaftesbury Avenue, and The Strand. The works staged are predominantly musicals, classic or middle-brow plays, and comedy performances.

Beyond the West End are the Royal National Theatre and Old Vic, in Southwark; and the Barbican Theatre, in the City of London. London also has many smaller theatres, both around the West End and its periphery.

Many theatres in the West End are of late Victorian or Edwardian construction and are privately owned. The majority of them have great character, and the largest and best maintained feature grand neo-classical, Romanesque, or Victorian façades and luxurious, detailed interior design and decoration. On the other hand, leg room is often cramped, and audience facilities such as bars and toilets are often much smaller than in modern theatres. The protected status of the buildings and their confined urban locations, combined with financial constraints, make it very difficult to make substantial improvements to the level of comfort offered. In 2004, it was estimated that an investment of £250 million was required for modernisation, and the theatre owners unsuccessfully requested tax concessions to help them meet the costs.