Vividness Of Visual Imagery Questionnaire (VVIQ)
The Vividness of Visual Imagery Questionnaire (VVIQ) was developed in 1973 by the British psychologist David Marks (Marks, 1973). The VVIQ consists of 16 items in four groups of 4 items in which the participant is invited to consider the image formed in thinking about a specific scenes and situations. The vividness of the image is rated along a 5-point scale. The questionnaire has been widely used as a measure of individual differences in vividness of visual imagery. The large body of evidence confirms that the VVIQ is a valid and reliable psychometric measure of visual image vividness.
Read more about Vividness Of Visual Imagery Questionnaire (VVIQ): VVIQ2, Validation of The VVIQ, FMRI Studies
Famous quotes containing the words visual and/or imagery:
“Unlike any other visual image, a photograph is not a rendering, an imitation or an interpretation of its subject, but actually a trace of it. No painting or drawing, however naturalist, belongs to its subject in the way that a photograph does.”
—John Berger (b. 1926)
“Fairy tales are loved by the child not because the imagery he finds in them conforms to what goes on within him, but because—despite all the angry, anxious thoughts in his mind to which the fairy tale gives body and specific content—these stories always result in a happy outcome, which the child cannot imagine on his own.”
—Bruno Bettelheim (20th century)