Expanding The Brand
In addition to the magazine, Vibe also publishes books on hip-hop culture. To celebrate the magazine's tenth anniversary, it published "VX: Ten Years of Vibe Photography." Featuring a bare-chested 50 Cent on the cover, the volume includes photos of Alicia Keys, RZA from the Wu-Tang Clan, Eve, Chuck D of Public Enemy and Run-D.M.C. Works by prominent photographers Albert Watson, Ellen von Unwerth, David LaChapelle, and Sante D'Orazio are among the 150 photographs in the hardcover edition.
Other books published under the Vibe banner cover the history of hip-hop, the women of hip-hop, and rappers Tupac Shakur and The Notorious B.I.G. Additionally, the magazine published a spin-off publication, Vibe Vixen from 2004 to 2007. Aimed at Vibe's female multicultural demographic, Vibe Vixen included features on beauty, fashion, and female entertainers. R&B starlet Ciara appeared on the inaugural issue's cover.
A rather short-lived syndicated late-night talk show of the same name premiered in August 1997 and was produced by Quincy Jones, hosted by Chris Spencer, and featured President Bill Clinton on its first episode. Like The Arsenio Hall Show of the early 1990s, it attracted young, urban audiences. Spencer was fired in October of that year and replaced by comedian Sinbad, along with Big Boy as the in-house announcer. As was common practice for late-night talk shows (established by Johnny Carson and Merv Griffin), it had a live band, led by keyboardist Greg Phillinganes; Jones worked with him during productions for Michael Jackson's albums "Thriller" and "Off The Wall". The program aired in first-run syndication until the summer of 1998, when it was canceled. The show was taped at CBS Television City in Los Angeles.
Other platforms featuring the Vibe brand are VIBE Online, the magazine's online presence; VIBE On Demand, an on-demand network; The impressive online video channel VLN TV; VIBE film; and MVibe, a wireless content provider for hand-held devices, as well as CD and DVD lines distributed under the same name.
The Vibe Music Mixer is available for iPhone and iPad.
Read more about this topic: Vibe Media Group
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