Music Video
The music video for "Up" was directed by Harvey B. Brown, director of the music video for the group's previous single "If This Is Love". The video was shot on 30 July 2008. Shots from the video leaked onto the internet on 8 August 2008. The video later premiered on 2 September on Yahoo!
Healy described that she felt dizzy shooting the scene on the turntable, saying it was "like being on a merry-go-round". Wind machines were used in the shooting of the video.
At the start of the video, The Saturdays are seen doing fast-like robot dancing. Then the girls are seen walking onto platforms which go up into the air. The Saturdays have different colour mics to match the colour of their tights which they are wearing, Sandford wears orange, which her mic is orange also, Healy wears blue, same as her mic, Wiseman has a red mic, which matches her clothing custume, King yellow and White pink, but all of the group are wearing different types of black dresses, and black high heels. They all have matching colour accessories, to match their tights and mics, e.g. rings, bags and sunglasses. They all do the same dance routine, while together on the music video. On the music video there are platforms which go up into the air, and The Saturdays are seen jumping onto them, while they are moving. As the chorus breaks in and says I'm ready for the lift up, Keep steady beat, the girl-group are standing on the platforms been took up into the sky. As the lyrics state Cus I'm ready for the big jump, Keep up with me, Una is seen jumping from on of the platforms which is going up, to another. King and Sandford are seen falling as they have missed one of the platforms, but in the lyrics it states that we are going to go on and will leave them, but they finally find another platform and jump onto it and go back up to catch up to the other girls. Then later The Saturdays are seen throwing and dropping things off the platforms, which you see falling later on in the video, e.g. gloves, bags and coats. The ending of the video is how the video started.
Read more about this topic: Up (The Saturdays Song)
Famous quotes containing the words music and/or video:
“I think sometimes, could I only have music on my own terms; could I live in a great city and know where I could go whenever I wished the ablution and inundation of musical waves,—that were a bath and a medicine.”
—Ralph Waldo Emerson (1803–1882)
“These people figured video was the Lord’s preferred means of communicating, the screen itself a kind of perpetually burning bush. “He’s in the de-tails,” Sublett had said once. “You gotta watch for Him close.””
—William Gibson (b. 1948)