Tudor was a brand of potato crisps produced in the United Kingdom.
The memorable 1970s ads featured a paper boy, bribed with a ‘canny bag of Tudor’ to brave delivering his papers to a very tall tower block (In reality the Derwent Tower in Dunston, Tyne and Wear).
In the 1980s the ads gave cult status to their star, Allen Mechen, who played the adult paperboy who returned as an apparently successful and wealthy man, driving a Rolls Royce and eating a bag of Tudor Specials. The shopkeeper was played by Kenny Williams.
Originally an independent firm established in Sunderland in 1947, Tudor was acquired by Smiths in 1961. Smiths and Tudor were later bought by Nabisco, which also owned Walkers Crisps.
Tudor Crisps stopped being sold in 2003 when Walkers decided to focus on its core crisp range.
The Smiths brand was also mostly phased out around the same time as Tudor.
Walkers is now part of the international food and drinks giant Pepsico.