Trunk Monkey

Trunk Monkey is a concept originally created in January, 2000 by Sean Sosik-Hamor for the automotive group of Subaru enthusiasts in the New England Subaru Impreza Club, or NESIC. The original concept of a "Trunk Monkey" was a small stuffed animal placed in the trunk of a vehicle which came alive and jumped from side to side to help distribute weight during "spirited driving maneuvers".

The Trunk Monkey television ads, loosely based on this concept, were created in 2003 by the advertising agency R/West in Portland, Oregon. Originally created for the Suburban Auto Group of Sandy, Oregon, the syndicated commercials are now the primary source of revenue for the agency. The series of commercials has been licensed to at least 45 car dealerships around the United States as well as New Zealand.

Read more about Trunk Monkey:  Premise, Animal Welfare Concerns, Trunk Monkey - Slang

Famous quotes containing the words trunk and/or monkey:

    Let me have
    A dram of poison, such soon-speeding gear
    As will disperse itself through all the veins
    That the life-weary taker may fall dead,
    And that the trunk may be discharged of breath
    As violently as hasty powder fired
    Doth hurry from the fatal cannon’s womb.
    William Shakespeare (1564–1616)

    Madam, you’re making history. In fact, you’re making me and I wish you’d keep my hands to yourself.
    S.J. Perelman, U.S. screenwriter, Arthur Sheekman, Will Johnstone, and Norman Z. McLeod. Groucho Marx, Monkey Business, a flirtatious remark while trying to make love to Lucille Briggs (Thelma Todd)