Trip To Your Heart - Background and Development

Background and Development

In June 2010, during an interview with Rap-Up, Danja commented that he was working with Spears in the pre-production of Femme Fatale. Darkchild, who was also reportedly working with her, said during a Ustream session in August 2010, "Britney fans are gonna be so happy in a few weeks", hinting about the release of new music. However, this was denied by Spears's manager Adam Leber, who stated, "No new music news right now....Wish people wouldn't mislead you guys with BS info. Not cool! PS- The guys that ARE working on Brit's next album ARE NOT talking about it..." Leber later spoke with Entertainment Weekly, calling the sound of the record "progressive" and "a departure from what you've heard." In November 2010, Dr. Luke announced that he would be the executive producer of Femme Fatale, along with Max Martin. In an interview with Rolling Stone, Spears explained that she had worked with Luke during the production of Blackout (2007), stating that "he was incredible back then and he has only gotten better over the years. About Martin, she commented that "he has been there since the beginning so there is such a huge level of trust. There is nobody I feel more comfortable collaborating with in the studio." On December 2, 2010, the day of her 29th birthday, Spears thanked her fans for the birthday wishes and announced, "I'm almost done with my new album and it will be coming out this March. I AM IN L-O-V-E WITH IT!" Following the announcement of the album's title and cover on February 2, 2011, Spears said about Femme Fatale:

I've poured my heart and soul into this album over the last 2 years. I've put everything I have into it. This album is for you, my fans, who have always supported me and have stuck by me every step of the way! I love you all! Sexy and Strong. Dangerous yet mysterious. Cool yet confident! FEMME FATALE.

On February 2, 2011, Spears announced the album's title through her Twitter account, and also posted an image of the album cover. Following the announcement, the title became a trending topic on Twitter, and then went on to become the tenth longest-running trend on the site, as well as the first music related trend to break the top ten. Spears tweeted, "Can't believe Femme Fatale has been trending 6 days. You guys are my motivation every single day. I love Y'all! " Femme Fatale was released on March 25, 2011, primarily in a standard (soft pack/wallet packaging) version, and a deluxe version (expanded soft pack with additional booklet pages), which features four additional tracks. A premium fan edition was also released, including a limited edition 32-page hardcover photo book, the deluxe edition CD with exclusive artwork, a 7" vinyl picture disc with "Hold It Against Me" and the full album digital download on the street date.

On June 15, 2011, it was announced by Billboard that the RCA/Jive Label Group would be splitting, with Jive Records being fully moved under RCA Records staying intact. In August it was announced that Spears had officially joined the RCA's roster. During the 2011 MTV Video Music Awards on August 28, 2011, MTV played tribute to Spears with a group of young female dancers that memorialised Britney's music videos, performances, and style. Following which, Spears accepted the MTV Video Vanguard Award from Lady Gaga, who said that "industry wouldn't be the same without ". On September 9, 2011, Spears announced her second remix album, B in the Mix: The Remixes Vol. 2, which was released on October 7, along with the tracklist. On October 7, RCA Music Group announced it was disbanding Jive Records along with Arista Records and J Records. With the shutdown, Spears (and all other artists previously signed to these three labels) will release her future material on the RCA Records brand.