Chairman, Key Brand Entertainment
On January 25, 2008 it was announced that McGrath, in partnership with UK producer John Gore, had acquired the live theater division of Live Nation known as "Broadway Across America". The company trades under the parent name Key Brand Entertainment
BAA is among the largest producer and touring production company for Broadway musicals in the US. The company includes theaters in Boston, Baltimore and Minneapolis and a touring subscription series in 42 cities across the US. It also has interests in NETworks Presentations LLC, a producer of touring musicals, and The Booking Group, a New York-based booking agency specializing in touring theatrical productions.
In December 2010 Key Brand acquired Broadway.com from Hollywood Media Corp. Broadway.com is a secondary ticketing company specializing in tickets for Broadway and off-Broadway shows. The company operates the e-commerce website Broadway.com. In January 2013 Key Brand acquired the Broadway discount ticketing website BroadwayBox.
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