Graves was selected to participate in the Fox Broadcasting version of the reality television show, Secret Millionaire. The show follows a group of individual millionaires from across the country who leave their affluent, luxurious lifestyle to go undercover to experience life in some of the most impoverished communities that need help the most. Graves's restaurant chain, Raising Cane's, maintains an active community involvement through volunteering and monetary donations. They are active in aiding schools, food banks, pet welfare and active lifestyle programs. Graves has stated that Raising Cane's has given over 27% of earnings back to its communities.
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