Threshold Records was a record label created by The Moody Blues, after their 1969 album On the Threshold of a Dream.
It was a UK subsidiary of Decca Records and a U.S. subsidiary of London Records. The band formed this label to allow for artistically packaged gatefold covers for their LP releases, and for releasing band members' solo efforts. The first band to be signed up on this label were Westcountry rockers Asgard in 1972 who released two singles from their album, In the Realm of Asgard.
Bassist John Lodge produced the band Trapeze for the Threshold label. The rock sextet Providence also recorded for Threshold. After 1976 the Moody Blues went back to having their albums manufactured by Decca Records (and later PolyGram and Universal Records), but the Threshold company and logo were maintained over the years as a means of selling their records through their own record shop in Cobham, Surrey.
The Moody Blues subsequent albums, up to and including 1999's Strange Times, were branded 'in association with Threshold Records'.
Read more about Threshold Records: Label Variations, Threshold Records Discography, See Also
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