The Pike - History

History

The first major attraction to the seashore at Long Beach was recreational bathing, long before trains and cars, when the only roads were dusty rutted paths littered with horse manure. Residents of Southern California escaped the summer heat by crowding the shore and beaches to enjoy the cool ocean breeze and the Pacific Ocean chilled by the Aleutian current. With the surge of health-conscious new residents and the ease of access to a beach near the services of local merchants, Willmore City became a destination. In 1888, Long Beach Land and Water Company bought William E. Willmore's failed platt of Bixby's Rancho Los Cerritos and changed the name to Long Beach in 1892. The amusement zone began in 1902, as a beach and grand bath house resort at the Long Beach terminus of the Red Car interurban commuter electric railroad system Pacific Electric Railway southern expansion from Los Angeles. A grand bath house was constructed at the shore, scheduled to open Independence Day, 1902. The grand opening of the bath house, known later as The Plunge, coincided with the inaugural run of the first "Red Car" from downtown Los Angeles to Long Beach on the morning of July 4, 1902 – which established service connecting communities along the line to offices and shopping in Downtown Los Angeles as well as bringing bathers and families south to Pacific Ocean shoreline recreation.

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