The Hoover Company - Free Flights Promotion

Free Flights Promotion

In 1992, the British division of Hoover announced the Hoover free flights promotion, the demand for which rose far beyond the company's expectations, resulting in major costs and public relations problems for the British division and Maytag, which eventually led to its sale to the Italian manufacturer Candy. In 1993, Sandy Jack became the first person in the United Kingdom to take Hoover to court over the Hoover free flights promotion. Upon the decision in Hoover v. Sandy Jack at Sheriff Court in Kirkcaldy, Fife, a precedent was set. Hoover Holiday Pressure Group furthered court action against Hoover at St. Helens in Merseyside.

Read more about this topic:  The Hoover Company

Famous quotes containing the words free, flights and/or promotion:

    Englishmen never will be slaves: they are free to do whatever the Government and public opinion allow them to do.
    George Bernard Shaw (1856–1950)

    A noble soul is not the one that can manage the highest flights but the one that rises very little and falls very little but always dwells in a free, resplendent atmosphere and altitude.
    Friedrich Nietzsche (1844–1900)

    Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.
    Frank Pittman (20th century)